The YAMWOOD Foundry, part of the network of YAM Worldwide companies, was established with a passion for timeless craftsmanship that is exemplified in every piece of furniture, signage, and commercial installation they produce. They were in need of branding materials, and the BIG YAM team produced a logo, inspired by the military past of the company’s founder, along with TV spots, brochures, print ads, and a website.
Creative Direction: Shanley Jue
Art Direction/Design: Katie Ely
Copywriting: Megan Stark
Web Development: Pralie Dutzel